API is short for Application Programming Interface and is the part of an application this is accessible by other developers. For example, the popular image social networking site Instagram has an API that can be accessed by outside developers to do things like grab images from a user’s feed or gather information about where a photo was taken. By incorporating such APIs into your application, you can take advantage of countless popular web services that your customers are already using to make your application more rich, friendly and accessible. You can also develop an API for your own app that will allow other sites to do similar things with your app too. As the web matures, more and more successful sites will be exposing their own APIs and more and more successful apps will utilize such APIs to add functionality to their own sites.
The world of e-business is quickly evolving and MojoWare is here to help your business evolve along with it. Simple websites and applications are a dime a dozen now, and your business can no longer survive on the old motto - “if you build it, they will come”. Luckily, most of the popular web applications like Facebook and LinkedIn (just to name a few) offer free or inexpensive APIs that allow your business to leverage services that the other guys already spent time and effort building.
MojoWare has extensive experience working with many popular APIs in use today. Using Rails, it is often trivial to develop your own API to be accessed by others as well. You can even flex your API to make creating a mobile app for your application a cinch, leveraging your existing business logic and application to cut down on development time and cost. MojoWare prides itself on following the latest practices with regards to API development, and you can be sure that your API code will be able to continually evolve with your business needs.